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Nollywood’s Ali Nuhu is Colgate Brand Ambassador

I am committed to using my role and influence to encourage the use of Colgate among consumers

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Colgate-Palmolive, has unveiled a popular Kannywood and Nollywood actor, Ali Nuhu as its brand ambassador for the northern part of Nigeria.

The ambassador was unveiled during the ‘Yanga with Your Smile” market activation held recently at Bata market in Kano.

The activation exercise saw residents troop out in their numbers to have their dental checks done. 

Regional Sales Manager, Colgate North, Abdul Musa, explained that the choice of Nuhu was informed by his wide acceptability and recognition in the North, considering his role and influence in the Nigerian movie industry.

Musa noted also that Nuhu remains the best fit to communicate and promote the importance of good oral care and the benefits of using Colgate products in a way that resonates with the local audience.

He said, “We are quite excited to have Ali Nuhu as the face of the brand, particularly for the northern part of Nigeria.

This is someone who resonates easily with the local audience. We know how much he is respected and revered here and will be glad to leverage his influence to promote oral hygiene.

Ali Nuhu expressed pride and excitement to join hands with Colgate as their brand ambassador.

He said, “I am committed to using my role and influence to encourage the use of Colgate among consumers owing to its far-reaching effect of addressing cavity issues and improving oral health in general. I hope to take this message to every nook and cranny of the North. 

“My message to Nigerians is that they should be conscious of their dental health and the best way to do that is to patronise Colgate.

Based on my experience, I can say that Colgate remains the number one oral care product to address any dental issues.”

▪︎Source: Daily Trust

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Nigerian Press Urges FG, NASS to Act Swiftly Against ‘Big Tech Threat’

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Major Nigerian media and journalism organizations have issued a strong call to the Federal Government (FG) and the National Assembly (NASS) to take immediate legislative and regulatory action against what they describe as an existential threat posed by Big Tech companies to the country’s information sovereignty and media industry.

In a joint statement released recently, leading press bodies—including key associations representing publishers, editors, and journalists—warned that unchecked dominance by global technology giants such as Google, Meta, and others is eroding Nigeria’s control over its digital information ecosystem.

They highlighted how these platforms dominate digital advertising revenue, divert traffic from traditional news sources, and increasingly use Nigerian-generated content to train artificial intelligence models without fair compensation or permission.

The groups emphasized that the situation risks surrendering Nigeria’s information sovereignty to foreign entities, potentially undermining national security, cultural values, and the economic viability of local media houses.

They pointed to declining revenues for publishers, with some facing up to 90% drops in traffic due to AI-generated summaries and algorithmic changes on search and social platforms.

The press bodies urged lawmakers to enact robust regulations, including frameworks for content remuneration, data usage restrictions, algorithmic transparency, and mechanisms to ensure fair competition in the digital space.

They called for urgent collaboration between the executive and legislature to address these challenges before irreversible damage occurs to Nigeria’s media landscape and democratic discourse.

This appeal comes amid broader global debates on Big Tech accountability and follows Nigeria’s ongoing efforts to strengthen its digital economy governance, including recent pushes toward comprehensive AI and data regulations.

Stakeholders view the statement as a pivotal moment for protecting indigenous media in an era of rapid technological disruption.

The Federal Government and National Assembly have yet to issue an official response, but the call aligns with growing concerns over digital monopolies and their impact on developing economies.

Media experts anticipate intensified discussions in the coming weeks as Nigeria navigates its position in the global tech landscape.

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US sends troops to Nigeria

The top commander made the confirmation during a press briefing, yesterday, but did not provide further details about the size and scope of their mission.

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The general in charge of the U.S. command for Africa (AFRICOM), General Dagvin Anderson, confirmed that United States has sent troops to Nigeria.

The top commander made the confirmation during a press briefing, yesterday, but did not provide further details about the size and scope of their mission.

He emphasised that the decision to send troops to Nigeria was after both countries agreed that more needed to be done to combat the terrorist threat in West Africa.

“That has led to increased collaboration between our nations to include a small US team that brings some unique capabilities from the United States,” General Anderson said.

According to Reuters, Nigeria’s Defense Minister, Christopher Musa, confirmed that a team was working in Nigeria but did not provide further details.

The development is the first acknowledgment of U.S. forces on the ground since US airstrikes targeting terrorists in Nigeria’s North-West on Christmas Day, 2025.

President Donald Trump, who announced that he ordered the airstrikes on what he described as Islamic State targets, had said there could be more U.S. military action in Nigeria.

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How To Treat Snake Bites

Snake bite is not a home -treatable condition; only hospital treatment can saves life.

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Snake bite is not a home -treatable condition; only hospital treatment can saves life.

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