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Christian Aburime: A Media Virtuoso On The  Winning Edge

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By Niyi Lasisi

▪︎Niyi Lasisi is a journalist based in Lagos.

In a defining moment that affirms his exceptional qualities and  contributions to media practice and public communication, Christian Aburime, the Press Secretary to Anambra State Governor, has been honoured with the prestigious Media Man of the Year Award at the 6th Edition of the Anambra Media Excellence Awards (AMEA) 2024 recently in Awka.

For a hardworking media aide quietly minding his business, the AMEA recognition did not come as a surprise since it celebrates his remarkable achievements while also highlighting his positive role in impacting Nigeria’s media landscape.

Aburime’s journey in media excellence began long before his current role as Press Secretary, marked by a distinguished career that spans journalism, advertising, and strategic communication.

A graduate of the prestigious University of Ibadan with a Bachelor’s degree in Theatre Arts and Media Studies, and holding a Master’s degree in Strategic Studies, Aburime has consistently demonstrated that academic excellence can seamlessly translate into professional mastery.

His versatile career trajectory includes notable positions as editor and Bureau Chief in various media houses, showcasing his deep understanding of journalism’s nuances.

His expertise further expanded through leadership roles in advertising, including positions as Head of Client Services at Dawn Functions, Lagos, and significant contributions to Interpublic Ltd and B3 Communications in management capacities.

The establishment of Broaderworld Limited, his Media Management Agency, where he served as lead consultant and CEO, marked his entrepreneurial acumen in the media space.

What truly sets Aburime apart is his remarkable ability to blend tactical media advocacy with strategic communication.

His support for Governor Chukwuma Soludo’s vision for Anambra State began well before the governor’s election in 2022, through a series of compelling articles that demonstrated remarkable foresight.

These writings, characterised by their incisive analysis and global perspective, have consistently captured the attention of both mainstream media and digital platforms, achieving widespread circulation and impact.

As Press Secretary, Aburime has elevated the art of government communication to new heights. Working with a cerebral governor like Prof. Soludo means Aburime has to always be on top of his game.

His writings, which articulate Governor Soludo’s achievements and vision, go beyond just random press releases to include comprehensive analyses that resonate with both local and international audiences.

The eagerness with which bloggers and mainstream media outlets reproduce his articles speaks to their quality and relevance in shaping public discourse.

Instructively, his mastery in brand management and strategic communication has also been instrumental in effectively communicating the Soludo administration’s achievements to the public.

Through his tireless work, Aburime has demonstrated that government communication can be both informative and engaging, setting a new standard for public sector media relations.

The AMEA 2024 recognition is undoubtedly an authentication of the evolution of government communication in Nigeria.

It acknowledges Aburime’s role in bridging the gap between government initiatives and public understanding, using his vast experience in media practice and brand management to create compelling narratives that touch base with diverse audiences.

Yet, his extensive professional development, marked by numerous training programmes both within and outside Nigeria, further reflects a passion for continuous learning and adaptation in an ever-evolving media landscape.

The multiple awards he has received throughout his career now validate his consistent excellence and innovation in media practice.

As Press Secretary, Aburime continues to redefine the boundaries of government communication, combining traditional media expertise with modern digital strategies.

His work exemplifies how strategic communication can enhance governance and public engagement, making complex policy initiatives accessible to the general public.

For aspiring media practitioners and communication professionals, Christian Aburime’s career trajectory offers valuable lessons in versatility, continuous learning, and strategic thinking.

His journey from traditional media to government communication, distinguished by innovation and excellence at every step, serves as an inspiration for the next generation of media professionals.

As he continues to shape public discourse and government communication in Anambra State, winning acclaim along the way, Aburime must be acutely aware of the imperatives of working harder since he cannot afford to let his principal, Ndi Anambra and the media community down. He has a responsibility to keep standards high while influencing the future of media practice in Nigeria and setting new standards for excellence in public sector communication.

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Xenophobia: Do South Africa’s Attacks Give Credence to Botha’s Assertion?

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By Emeka Monye

In 1988, as international pressure against apartheid reached a crescendo, South Africa’s then State President Pieter Willem Botha allegedly declared that Black Africans lacked the capacity to govern themselves.

The statement, widely circulated but never verified in an official transcript, was stark: “Black people cannot rule themselves because they don’t have the brain and mental capacity to govern a society.

Give them guns, they would kill themselves; give them power, they will steal all the government money; give them independence and democracy, they will use it to promote tribalism, ethnicity, bigotry, hatred, killings and wars.”

A longer version of an alleged 1985 speech described Black people as “a symbol of poverty, mental inferiority, laziness and emotional incompetence.”

Botha was the architect of “reform apartheid” — a policy that eased some racial restrictions while entrenching white minority rule. He legalized interracial marriage, relaxed the Group Areas Act, and granted limited political rights to Coloured and Indian South Africans.

But he drew the line at Black majority rule, refusing to negotiate with the African National Congress or release Nelson Mandela for most of his tenure.

His words, whether authentic or apocryphal, reflected the ideological core of apartheid: that white minority rule was necessary because Black Africans were incapable of self-governance.

More than three decades after apartheid ended and South Africa became a democracy, that assertion has resurfaced in public discourse — not from white supremacists, but from some Africans reacting to a painful reality: the periodic eruption of xenophobic violence against fellow Africans in South Africa.

Since 2008, South Africa has witnessed repeated waves of attacks on African migrants. Shops owned by Nigerians, Somalis, Zimbabweans, and Mozambicans have been looted and burned. Foreign nationals have been beaten, killed, and displaced from townships.

In September 2019, mobs targeted foreign-owned businesses in Johannesburg and Pretoria, forcing hundreds to flee. In 2021 and again in 2023, similar violence flared in Durban and Gauteng, often justified by perpetrators as a response to unemployment and crime.

The victims are not Europeans or Asians. They are Africans — fellow members of the African Union, fellow signatories to the African Continental Free Trade Area, fellow citizens of a continent that preaches Pan-African solidarity.

The irony is bitter. A country that itself endured decades of racial exclusion now finds sections of its population directing similar exclusion toward other Black Africans.

This is the context in which Botha’s alleged statement is being recalled. For some commentators, the attacks are not just criminal acts.

They are seen as evidence of a deeper dysfunction — a failure of governance, social cohesion, and civic responsibility that extends beyond South Africa’s borders and into the broader African experience.

Africa is the world’s youngest continent, with 60 percent of its population under 25. It is also the richest in natural resources, holding 30 percent of the world’s mineral reserves and 65 percent of its arable land.

Yet it remains the least developed continent on nearly every index — from GDP per capita to healthcare, education, and infrastructure.

The reasons are complex and historical. Colonialism dismantled indigenous governance structures, imposed arbitrary borders, and created extractive economies designed to serve European powers.

Post-independence, many African states inherited weak institutions and were immediately confronted with Cold War proxy conflicts, debt burdens, and the challenge of nation-building across diverse ethnic groups.

The result has been a pattern of instability: civil wars in Liberia, Sierra Leone, Rwanda, and Sudan. Military coups in Mali, Burkina Faso, Niger, and Guinea. Election rigging, corruption, and weak rule of law in numerous countries. Banditry and insurgency in the Sahel and North-East Nigeria.

These are not abstract problems. They have consequences — for economic development, for migration, and for the way Africans are perceived both at home and abroad.

South Africa has not been immune. Despite its advanced infrastructure and democratic institutions, it struggles with inequality, unemployment hovering above 30 percent, and high levels of violent crime. In this environment, foreign nationals often become scapegoats.

They are accused of taking jobs, running informal businesses without permits, and contributing to crime. The narrative is familiar: when institutions fail to deliver economic opportunity, blame is shifted to the outsider.

The core of Botha’s argument — and the uncomfortable question it raises today — is about institutions. Governance is not just about holding elections. It is about building systems that protect property rights, enforce contracts, deliver public services, and hold leaders accountable.

It is about a culture where the rule of law supersedes tribal loyalty, where constitutional authority is respected, and where citizens feel safe and included.

In many African countries, those institutions remain weak. Courts are slow or compromised. Police are under-resourced and often seen as predatory. Civil service is politicized. Corruption is normalized. When the state fails to provide security and economic opportunity, informal power structures — ethnic militias, vigilante groups, criminal gangs — fill the vacuum.

South Africa’s xenophobic attacks reveal the same deficit. The state has been slow to prosecute perpetrators. Political leaders have at times used anti-foreigner rhetoric for political gain.

Communities feel abandoned by law enforcement and take justice into their own hands. The result is a breakdown of social order that mirrors the instability seen in other parts of the continent.

To raise this question is not to endorse Botha’s racism. His worldview was rooted in white supremacy and designed to justify domination. History has disproven him in the most fundamental way: Black Africans have governed themselves since independence, building nations, universities, businesses, and cultural institutions.

Countries like Botswana, Rwanda, Ghana, and Mauritius have shown that stable governance and economic growth are possible in an African context.

But it is also true that self-governance has not delivered the prosperity and unity that early independence leaders like Kwame Nkrumah, Julius Nyerere, and Patrice Lumumba envisioned. Instead, many African states remain trapped in cycles of conflict and underdevelopment. The African Union’s Agenda 2063 speaks of a “peaceful and prosperous Africa,” but the reality on the ground often falls short.

The xenophobic attacks in South Africa force a difficult conversation. If Africans cannot protect other Africans within their own borders, what does that say about the project of African unity? If economic competition between Africans leads to violence rather than cooperation, how can the continent achieve meaningful integration under the African Continental Free Trade Area?

Botha’s assertion was meant to deny Africans agency. The proper response is not to accept it, but to confront the failures that give it superficial resonance.

That means African governments must do more to strengthen institutions, protect migrants, and address the economic grievances that fuel xenophobia.

It means civil society must challenge hate speech and promote a culture of tolerance. It means citizens must hold leaders accountable for delivering governance that works.

It also means rejecting the temptation to generalize. South Africa’s attacks do not represent all South Africans. Many South Africans have condemned the violence, sheltered foreign nationals, and called for solidarity.

Similarly, Africa’s governance challenges do not define all 54 countries on the continent. There are islands of stability and progress that offer a counter-narrative.

The real danger is silence — the refusal to acknowledge that something is broken. Africa cannot afford to normalize dysfunction or to dismiss criticism as neo-colonialism. Self-determination comes with responsibility: the responsibility to build societies that are just, safe, and prosperous for all who live within them, regardless of nationality.

Pieter Willem Botha’s words were born out of prejudice and intended to perpetuate oppression. They should be rejected for what they are — a justification for racial exclusion. Yet the recurring xenophobic violence in South Africa, and the broader governance challenges across Africa, demand honest reflection.

The path forward lies not in proving Botha right, but in proving him wrong through action. That means building institutions that work, economies that create opportunity, and societies that uphold the dignity of every person — African or otherwise. Until then, the question of Africa’s capacity to govern itself will remain open, not because of race, but because of the unfinished work of state-building.

Africa’s renaissance will not come from denying its problems. It will come from facing them, learning from them, and resolving to do better. That is the only answer worthy of the continent’s future.

Emeka Monye Is A Journalist

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Obi, Kwankwaso Will Move To The NDC As The 2027 Chessboard Takes Shape

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*By Emeka Monye*

As the race for the 2027 presidential election gathers momentum, Nigeria’s political landscape is already shifting like a chessboard before the first move.

Major political bigwigs are jostling for party tickets, testing alliances, and calculating the odds of securing the ultimate prize: Aso Rock. Permutations have begun in earnest, with analysts and party insiders reading between the lines of every handshake and every press statement.

At the center of these calculations are some of the most recognizable names in Nigerian politics: former Vice President Atiku Abubakar, former Anambra Governor Peter Obi, former Transport Minister Rotimi Amaechi, and former Kano Governor Rabiu Kwankwaso.

Each of these men carries political weight, regional influence, and a base that believes he represents the best chance to dislodge the incumbent, President Bola Tinubu. Tinubu himself is widely regarded by political observers as a master strategist, a man who understands the mechanics of power better than most.

Beating him will not be easy. It will require not just popularity, but structure, resources, and most importantly, unity among opposition forces. Whether that unity will materialize remains the great unknown of 2027.

The most delicate variable in this equation is the willingness of these aspirants to step down for one another under the banner of a single party. Right now, much of the speculation centers on the African Democratic Congress, ADC, which has quietly become a possible platform for an opposition coalition.

But the question hanging over the ADC is simple: who will blink first? And more importantly, who will be willing to sacrifice personal ambition for the greater good of a unified front?

Atiku Abubakar remains a central figure in this debate. The former Vice President has pursued the presidency since 1992, and his ambition has not dimmed with age.

For Atiku, 2027 may represent one last shot at realizing a lifelong dream. But his candidacy faces a structural hurdle: the argument that it is still the turn of the South to produce the president. After eight years of Muhammadu Buhari from the North, many within the political class believe power should remain in the South for another term.

That arrangement does not favor Atiku, and whether he will adhere to it in principle is a matter of political conscience. Based on history, many doubt he will. Atiku’s camp has always played hardball, and stepping down for a southern candidate would require a level of self-restraint he has not shown before.

This is where Peter Obi enters the frame. Obi’s performance in the 2023 election proved that he commands a movement that transcends traditional party lines. His supporters, often called the “Obidients,” see him as the face of a new Nigeria, one less tethered to the old guard. But Obi’s path to the ADC ticket is far from clear.

The party’s structure, insiders say, is already leaning toward Atiku. For Atiku, Obi’s movement represents a useful support base to stay afloat, but not necessarily a platform he is willing to surrender. If Atiku remains a stumbling block, Obi may be forced to look elsewhere.

That “elsewhere” could be the National Democratic Congress, NDC. Unlike the ADC, the NDC is currently free of the kind of internal infighting that has plagued other parties. It has no entrenched godfather dictating its direction, no legacy structure dominated by a single aspirant.

For now, it is clean. But that could change the moment Obi walks in. His arrival would bring with it the same energy and attention he brought to the Labour Party in 2022, when he left the PDP and captured national imagination. That move shocked the political establishment. A move to the NDC in 2027 could do the same.

There are strong pointers that Obi will not secure the ADC ticket. The party’s machinery is gradually being aligned with Atiku’s network, and it is unlikely that Atiku will hand over the reins without a fight.

If Obi stays and loses the primary, he risks being sidelined. If he leaves, the NDC offers a ready-made alternative, a platform where he can once again define the narrative on his own terms. It would be a repeat of 2022, but with higher stakes and greater visibility.Kwankwaso’s role in this unfolding drama cannot be ignored.

The former Kano Governor commands significant influence in the North, and his political base remains loyal. Like Obi, he is also weighing his options. A joint ticket or alliance between Obi and Kwankwaso under the NDC would be a game-changer. It would combine Obi’s southern and youth appeal with Kwankwaso’s northern structure, creating a formidable challenge to both Tinubu and any coalition the ADC manages to build.

The NDC, in that scenario, would transform from an obscure party into a national force overnight.Of course, this is all speculation for now. Politics in Nigeria is fluid, and alliances can shift in weeks, sometimes days.

But the underlying reality is clear: the opposition’s best chance in 2027 lies in unity. Divided, they will hand Tinubu an easy victory. United, they could force a real contest.

The ADC was supposed to be that unifying platform, but with Atiku’s shadow looming large, it may end up replicating the same internal conflicts that weakened the opposition in previous cycles.Obi’s supporters argue that he has already shown he is willing to sacrifice for the greater good by engaging across party lines.

But they also insist that sacrifice must go both ways. If Atiku refuses to step aside, they say, Obi owes no one the duty to play second fiddle. The NDC then becomes not just an option, but a necessity. For Kwankwaso, the calculation is similar.

He has always positioned himself as an alternative to the status quo, and joining forces with Obi under a new banner could finally give him the national reach he has long sought.

The NDC’s advantage is its neutrality. It is not burdened by the baggage of the PDP or the APC. It has no history of failed primaries or bitter court cases. It offers a fresh start, and in Nigerian politics, fresh starts can be powerful.

Voters are tired of recycling the same faces under different party logos. A new platform with new energy could capture that fatigue and turn it into votes.

But fresh starts come with risks. Building a party structure from scratch is expensive and time-consuming. It requires funding, grassroots mobilization, and a clear message.

Obi proved he could do it in 2023 with limited resources. Kwankwaso has the network to complement that effort. Together, they could make the NDC a serious contender.

Alone, each risks splitting the opposition vote and handing victory to Tinubu on a silver platter.This is why the next few months will be crucial. Party primaries, backroom negotiations, and public statements will all serve as indicators of where these aspirants are headed.

Atiku will test his influence within the ADC. Obi will test the patience of his movement. Kwankwaso will test the waters for a broader coalition. And Tinubu, from his vantage point, will watch it all unfold, ready to exploit any cracks.

For now, the signal is clear: I see Obi and Kwankwaso moving toward the NDC. It is not yet a done deal, but the logic is compelling. The ADC may offer a coalition on paper, but in reality, it looks like another battleground for old rivalries.

The NDC offers something different: a clean slate, a chance to rewrite the rules, and an opportunity to build something new.

Whether Obi and Kwankwaso will seize that opportunity remains to be seen. But if they do, 2027 will not just be another election.

It will be a referendum on whether Nigeria’s political future belongs to the old guard or to a new generation willing to break away and chart its own course.

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Nigeria: Act Now Before It’s Too Late, By Emeka Monye

Each time, the Nigerian government issues statements. Each time, we summon the South African High Commissioner. Each time, we are promised investigations. And each time, the violence returns.

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In the build-up to political independence from Britain, Nigeria stood as a frontline voice in African affairs.

That role positioned the nation as a leading force on the continent — so central to African liberation and diplomacy that Nigeria was widely perceived as a potential superpower in African geopolitics.And true to those expectations, Nigeria did not falter.

The country embraced its political and economic leadership role with conviction, both before and after independence in 1960.

From the corridors of the United Nations to the liberation movements of Southern Africa, Nigeria’s imprint was unmistakable.

The nation’s support for fellow African states was comprehensive.

It was economic, political, social, cultural, and educational. During the dark years of colonial rule and apartheid, Nigeria opened its treasury and its classrooms.

It offered scholarships to citizens of Ghana, Togo, South Africa, Zimbabwe, Namibia, and others.

The Nigerian government funded the Southern African Relief Fund in 1976, contributing over $5 million — a significant sum at the time — to support liberation movements. Nigerian civil servants took a pay cut to fund the anti-apartheid struggle.

Our musicians, from Sonny Okosun to Majek Fashek, became the soundtrack of African resistance. Our passports were issued to ANC leaders denied travel documents.

We were, in every sense, “Africa’s Big Brother.”Yet, tragically, these acts of solidarity have been consigned to the dustbin of history.

Many of the countries that once leaned on Nigeria’s shoulders now appear unmoved by that legacy of goodwill.

The sacrifices we made during their years of struggle and suffering are met today with silence, or worse, hostility.South Africa offers the most painful example.

A nation that was once an apartheid enclave emerged from decades of racial oppression with Nigeria as one of its staunchest allies.

Lagos was declared an ANC operational hub. Nigerian students protested on the streets for Mandela’s release.

We boycotted the 1976 Olympics and the 1978 Commonwealth Games to isolate the apartheid regime. Nigeria lost trade, investment, and diplomatic opportunities for the sake of South Africa’s freedom.

But post-apartheid South Africa has turned a blind eye to that history. Today, Nigerians in South Africa live under the shadow of xenophobia.

They are hunted in their shops, assaulted in taxi ranks, and targeted in their homes. The attacks are not random.

They are systematic, recurring, and often justified under the obnoxious narrative that foreigners — especially Nigerians — are “taking jobs,” “running drugs,” and “fueling crime.”

That a fellow African nation would institutionalize the rejection of other Africans is not just pathetic. It is a betrayal of the Pan-African ideal.This is not new.

History is replete with patterns of anti-Nigerian and anti-foreigner violence in South Africa.

We saw it in May 2008, when over 60 people were killed. We saw it again in April 2015, when shops were looted in Durban and Johannesburg.

In September 2019, another wave left at least 12 dead, with Nigerian businesses torched on live television. And now, in 2026, the cycle continues.

Each time, the Nigerian government issues statements. Each time, we summon the South African High Commissioner. Each time, we are promised investigations. And each time, the violence returns.

For too long, the Nigerian government has turned a blind eye and a deaf ear to the plight of its citizens abroad.

Our foreign policy, once rooted in Afrocentrism, has become reactive rather than proactive. We respond to crises instead of preventing them.

We preach “Africa as the centerpiece” of our diplomacy, but we have failed to define what that means in 2026. Does it mean silent diplomacy while our people are killed? Does it mean economic ties at the expense of human dignity?The cost of inaction is no longer diplomatic — it is existential.

Every Nigerian killed in Pretoria or Durban chips away at our national pride. Every looted shop weakens the confidence of our diaspora, whose remittances exceed $20 billion annually and sustain millions of families at home.

Every video of a Nigerian pleading for his life diminishes Nigeria’s standing as a regional power.

A nation that cannot protect its citizens abroad cannot command respect at home.

So what must Nigeria do?

” We need a rapid response unit within the Ministry of Foreign Affairs and the Nigerians in Diaspora Commission, NiDCOM, capable of legal intervention, evacuation, and litigation within 48 hours of any attack. “

First, we must abandon the era of tepid press releases. Diplomacy without consequences is appeasement.

The government must invoke Article 3 of the 2013 Nigeria-South Africa Bi-National Commission Agreement, which commits both nations to protect each other’s citizens.

Where violations occur, there must be reciprocal measures — from visa reviews to trade sanctions.

South Africa benefits from Nigerian markets, from MTN to Shoprite. That leverage must be used.

Second, Nigeria needs a Diaspora Protection Framework with teeth.

We need a rapid response unit within the Ministry of Foreign Affairs and the Nigerians in Diaspora Commission, NiDCOM, capable of legal intervention, evacuation, and litigation within 48 hours of any attack.

Our missions must move from being ceremonial offices to active defenders of Nigerian lives and property.

Third, we must re-educate Africa about Nigeria’s role. The younger generation in South Africa, Zimbabwe, and beyond has no memory of Nigeria’s sacrifices.

Our foreign policy should include cultural diplomacy — documentaries, curriculum exchanges, and memorials that institutionalize our Pan-African contributions.

If we do not tell our story, others will erase it.

Fourth, we must look inward.

The reason many Nigerians migrate is because home has failed them. Unemployment, insecurity, and poor governance push our best brains into hostile environments.

The ultimate protection for Nigerians abroad is a Nigeria that works. If we fix power, secure our streets, and create jobs, economic migration will become a choice, not a desperate escape.This is not a call for war. It is a call for self-respect.

Nigeria gave Africa its voice. We funded liberation when it was not profitable. We welcomed refugees when it was not convenient. We must now demand that the same humanity be extended to us.

The xenophobic attacks are not just South Africa’s shame. They are Nigeria’s test.

Our founding fathers envisioned a Nigeria that would be the giant of Africa not in size alone, but in moral authority.

That authority is bleeding out on the streets of Johannesburg.

History will not judge us by the speeches we made, but by the citizens we protected.

The time for quiet diplomacy is over.

The time for lamentations has passed.Nigeria must act now — before the next video, before the next body bag, before it is too late.

• Emeka Monye Is a journalist.

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