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Dress made from 500 loaves stuns African film awards

Some social media fans hailed the design describing it as “a true definition of carrying your business on the head”

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  • * Queen Mercy Atang in her dress made of bread: Credit BBC/ Gift Ufuoma

Here’s a look at some of the most talked-about appearances and moments from the 12th edition of the Africa Magic Viewers’ Choice Awards (AMVCA) in Nigeria with dramatic trains, sculptural gowns, shimmering fabrics and heavily theatrical designs that once again transformed the event from an awards show into a spectacle of style held at the Eko Hotel and Suites in Lagos.

The annual ceremony celebrates achievements in African film, television and digital storytelling, while also serving as one of the continent’s biggest cultural showcases where celebrities compete for being best-dressed, as much as they do for awards.

The red carpet turns into a bakery

Reality TV star Queen Mercy Atang arrived in one of the evening’s most attention-grabbing looks, a dress made from more than 500 loaves of bread, she said.

Surrounded by two maidens carrying trays of bread, several assistants helping carry the outfit across the carpet, Atang struggled to move freely.

Speaking to the BBC, she said that the outfit was designed to promote her bread-baking business and insisted the appearance was intentional marketing rather than shock value.

“What other place is better to advertise my business than the AMVCA?” she said.

The dress was designed by the iconic Toyin Lawan of Tiannah’s Empire, who commented on Instagram that she’s beginning a trend of “everyone wear your business”.

The look immediately became one of the night’s biggest social media talking points.

Some social media fans hailed the design describing it as “a true definition of carrying your business on the head”.

However, not all fans were impressed. Some said the display represented a waste of food, a suggestion the reality TV star rejected.

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Entertainment

Davido Releases ‘Already Falling’ Video Featuring Chioma

The release reunites Davido and Chioma with Alabi, who directed them in ‘Assurance’, Davido’s 2018 song dedicated to Chioma.

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Afrobeats singer Davido has released the official music video for ‘Already Falling’, featuring his wife, Chioma Adeleke, in a production combining French chateau scenery, elaborate costumes and Nigerian-inspired styling.

Directed by Meji Alabi, the video opens with Davido arriving at a chateau in a horse-drawn carriage.

Other scenes feature dancers, grand interiors and the couple in different settings.

Chioma appears in a navy-blue gown with gold embroidery and a matching gele.

The video concludes with a lakeside scene in which Davido kneels before her, and opens a ring box.

The release reunites Davido and Chioma with Alabi, who directed them in ‘Assurance’, Davido’s 2018 song dedicated to Chioma.

She also appeared in ‘1 Milli’, released in 2020 with a wedding-themed music video.

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Sultan of Sokoto to Honour Peter Igho as Kakakin Daular Usmaniyya

The ceremony is expected to be witnessed by prominent Nigerians from all walks of life, and across the country, serving to further cement cordial relations and national unity among the diverse peoples of Nigeria.

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• Peter Igho

The Palace of His Eminence, the Sultan of Sokoto, has announced that the formal turbaning ceremony of Chief Peter Igho as Kakakin Daular Usmaniyya will take place on November 1, 2026.

Chief Peter Igho is a legendary Nigerian broadcaster, television producer and media icon.

A former Executive Director at the Nigerian Television Authority (NTA), he is best known as the Producer/Director of timeless classics such as Cock Crow at Dawn and other pioneering programmes that defined Nigerian television.

He is a recipient of numerous national and international awards for broadcasting excellence and has mentored generations of media professionals.

Chief Igho, who hails from the Niger Delta, is also a respected cultural ambassador and community leader noted for his philanthropy and commitment to national integration.

The prestigious traditional title was conferred on Chief Igho by His Eminence, Alhaji Muhammad Sa’ad Abubakar III, on September 10, 2025, in recognition of his invaluable contributions to the development of the Sultanate Council, Sokoto State, and Nigeria in general.

The ceremony is expected to be witnessed by prominent Nigerians from all walks of life, and across the country, serving to further cement cordial relations and national unity among the diverse peoples of Nigeria.

The Sokoto Caliphate, also known as Daular Usmaniyya, was founded in 1804 by the great Islamic scholar and reformer, Shehu Usman Dan Fodio.

It remains one of the most significant empires in African history, renowned for its scholarship, administration, justice and promotion of Islamic values.

At its peak, it was the largest state in West Africa.

Today, the Sultanate Council, under the Sultan of Sokoto, remains the pre-eminent custodian of its heritage and a central institution for Islamic leadership, peacebuilding, and national cohesion in Nigeria.

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Davido, Kirk Franklin, to hit airwaves with new song ‘Hope In You’

The project also features American musicians GloRilla, Jelly Roll and Tobe Nwigwe, bringing together artists from different musical backgrounds.

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Nigerian Afrobeats star Davido, and American gospel singer Kirk Franklin will on Friday, October 30, 2026, release a new song, titled ‘Hope in You.’

The song will feature on Franklin’s forthcoming 14-track album, I Am What I Am, which blends gospel music with contemporary sounds.

The collaboration was previewed at an album listening event in Atlanta, United States, on October 12, where Davido reportedly performed a verse and joined the choir.

The project also features American musicians GloRilla, Jelly Roll and Tobe Nwigwe, bringing together artists from different musical backgrounds.

The collaboration marks a meeting of Afrobeats and contemporary gospel, with the two artists bringing their distinct musical styles to the project.

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