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Who is a social media influencer? Top10 Nigerian Social Media Influencers

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A social media influencer is an individual who has built a significant following on social media platforms, such as Instagram, YouTube, TikTok, Twitter, or Facebook.

They often have expertise or a strong interest in a particular niche or industry, and use their online presence to:

1. Share content, opinions, or experiences.

2. Promote products, services, or causes.

3. Engage with their audience.

Types of Influencers

Influencers can be categorized into various types, including:

1. Nano-influencers (small, niche audience)

2. Micro-influencers (smaller, engaged audience)

3. Mid-tier influencers (larger audience, often with a strong brand)

4. Macro-influencers (large, broad audience)

5. Celebrity influencers (famous individuals leveraging their fame)

Influencers As Brands Ambassadors

Their influence can impact consumer behavior, trends, and brand awareness.

Here are some notable social media influencers in Nigeria, categorized by their areas of expertise:

Music and Entertainment

1. Davido: With 29.6 million followers, Davido is one of the most popular Instagram influencers in Nigeria, known for his music and entertainment content.

2. Tiwa Savage: This singer and entertainer has 18.8 million followers and is known for her music and lifestyle content.

3. Wizkid: With 18.1 million followers, Wizkid is a popular singer and entertainer in Nigeria.

4. Burna Boy: This Grammy-nominated artist has 17.7 million followers and is known for his music and activism.

Acting and Drama

5. Funke Akindele: With 16.4 million followers, Funke Akindele is a popular actress and producer in Nigeria.

6. Regina Daniels: This actress and model has 15.1 million followers and is known for her acting and lifestyle content.

7. Ini Edo: With 14.2 million followers, Ini Edo is a popular actress in Nigeria.

Comedy and Humor

8. AY Makun: This comedian and actor has 12.7 million followers and is known for his humorous content.

9. Lasisi Elenu: With 4.6 million followers, Lasisi Elenu is a popular comedian and actor in Nigeria.

10. Mark Angel: This comedian and actor has 3.4 million followers and is known for his humorous content.

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Entertainment

Davido Releases ‘Already Falling’ Video Featuring Chioma

The release reunites Davido and Chioma with Alabi, who directed them in ‘Assurance’, Davido’s 2018 song dedicated to Chioma.

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Afrobeats singer Davido has released the official music video for ‘Already Falling’, featuring his wife, Chioma Adeleke, in a production combining French chateau scenery, elaborate costumes and Nigerian-inspired styling.

Directed by Meji Alabi, the video opens with Davido arriving at a chateau in a horse-drawn carriage.

Other scenes feature dancers, grand interiors and the couple in different settings.

Chioma appears in a navy-blue gown with gold embroidery and a matching gele.

The video concludes with a lakeside scene in which Davido kneels before her, and opens a ring box.

The release reunites Davido and Chioma with Alabi, who directed them in ‘Assurance’, Davido’s 2018 song dedicated to Chioma.

She also appeared in ‘1 Milli’, released in 2020 with a wedding-themed music video.

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Entertainment

Sultan of Sokoto to Honour Peter Igho as Kakakin Daular Usmaniyya

The ceremony is expected to be witnessed by prominent Nigerians from all walks of life, and across the country, serving to further cement cordial relations and national unity among the diverse peoples of Nigeria.

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• Peter Igho

The Palace of His Eminence, the Sultan of Sokoto, has announced that the formal turbaning ceremony of Chief Peter Igho as Kakakin Daular Usmaniyya will take place on November 1, 2026.

Chief Peter Igho is a legendary Nigerian broadcaster, television producer and media icon.

A former Executive Director at the Nigerian Television Authority (NTA), he is best known as the Producer/Director of timeless classics such as Cock Crow at Dawn and other pioneering programmes that defined Nigerian television.

He is a recipient of numerous national and international awards for broadcasting excellence and has mentored generations of media professionals.

Chief Igho, who hails from the Niger Delta, is also a respected cultural ambassador and community leader noted for his philanthropy and commitment to national integration.

The prestigious traditional title was conferred on Chief Igho by His Eminence, Alhaji Muhammad Sa’ad Abubakar III, on September 10, 2025, in recognition of his invaluable contributions to the development of the Sultanate Council, Sokoto State, and Nigeria in general.

The ceremony is expected to be witnessed by prominent Nigerians from all walks of life, and across the country, serving to further cement cordial relations and national unity among the diverse peoples of Nigeria.

The Sokoto Caliphate, also known as Daular Usmaniyya, was founded in 1804 by the great Islamic scholar and reformer, Shehu Usman Dan Fodio.

It remains one of the most significant empires in African history, renowned for its scholarship, administration, justice and promotion of Islamic values.

At its peak, it was the largest state in West Africa.

Today, the Sultanate Council, under the Sultan of Sokoto, remains the pre-eminent custodian of its heritage and a central institution for Islamic leadership, peacebuilding, and national cohesion in Nigeria.

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Entertainment

Davido, Kirk Franklin, to hit airwaves with new song ‘Hope In You’

The project also features American musicians GloRilla, Jelly Roll and Tobe Nwigwe, bringing together artists from different musical backgrounds.

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Nigerian Afrobeats star Davido, and American gospel singer Kirk Franklin will on Friday, October 30, 2026, release a new song, titled ‘Hope in You.’

The song will feature on Franklin’s forthcoming 14-track album, I Am What I Am, which blends gospel music with contemporary sounds.

The collaboration was previewed at an album listening event in Atlanta, United States, on October 12, where Davido reportedly performed a verse and joined the choir.

The project also features American musicians GloRilla, Jelly Roll and Tobe Nwigwe, bringing together artists from different musical backgrounds.

The collaboration marks a meeting of Afrobeats and contemporary gospel, with the two artists bringing their distinct musical styles to the project.

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