Business
Pepsi Re-Launches 60cl Long Throat Bottle
Seven-Up Bottling Company, has re-launched Pepsi 60cl long throat bottle with “Big Big Tinz (Big Refreshment. Big Value)” as the official theme song for the campaign.
In a statement, the Senior Brand Manager of Seven-Up Bottling Company, Sam Okolie, noted that originally introduced in 2015, the Pepsi 60cl Longthroat bottle is back on shelves in Lagos, Ibadan, and Ilorin, offering consumers within these locations big refreshment, big value, and big flex. Okolie said:
“As a brand, we will continue to be at the forefront of driving contemporary pop culture, engaging the right partners and platforms to seed our message, drive connection, and dial-up affinity for the brand.
Crafting such a compelling message, ‘Big Big Tinz’ to communicate the re-launch of our 60cl throat bottle was a natural fit. Nigerians have a unique style of expressing their bold cravings, big desires, and dreams.
Tapping into the global hit song and popular street anthem allows us to entrench our message and the essence of the campaign – delivering big refreshments and Big Value.
Also, Pepsi is deeply rooted in Nigerian pop culture, and this theme song strengthens the brand’s connection with the consumers as they chase their big ambitions.”
Okolie added that Pepsi is rolling out an exciting experiential campaign, offering customers unique and memorable brand interactions in malls and other brand contact points.
Business
NPA initiate trucks movement code to ease traffic at Lagos ports
The initiative is designed to ensure that each truck is matched exclusively to its designated empty container, eliminate multiple allocations, improve traffic management and enhance operational efficiency within the port corridor.
The Nigerian Ports Authority (NPA) has introduced a movement code to streamline the movement of empty containers into seaport terminals and reduce traffic congestion caused by container trucks along the Apapa and Tin Can Island port corridors.
The Guardian reported that under the new policy, the movement code will serve as a unique identifier generated by a holding bay for every empty container uploaded to the Electronic Call-Up (ETO) platform.
The code must correspond with the details captured on the ETO system before trucks are granted access to port terminals.
In a notice issued to stakeholders, the NPA said the movement code has become a mandatory requirement for completing the truck-container matching process.
Truck drivers are required to obtain the code from designated holding bays before proceeding to the ports.
According to the authority, the initiative is designed to ensure that each truck is matched exclusively to its designated empty container, eliminate multiple allocations, improve traffic management and enhance operational efficiency within the port corridor.
Business
Okonjo-Iweala lauds Cardoso for stabilising Nigeria’s monetary environment
Okonjo-Iweala, gave the commendation on Thursday at the 7th Africa Emerging Markets Forum held in Abuja, with the theme: “Building Resilience Amidst Geo-economic Uncertainties.”
The Director-General of the World Trade Organisation (WTO), Dr Ngozi Okonjo-Iweala, has commended the Governor of the Central Bank of Nigeria (CBN), Mr Olayemi Cardoso, for stabilising Nigeria’s monetary environment.
Okonjo-Iweala, gave the commendation on Thursday at the 7th Africa Emerging Markets Forum held in Abuja, with the theme: “Building Resilience Amidst Geo-economic Uncertainties.”
Speaking at the forum, Okonjo-Iweala commended Cardoso on the work that he and his team have done on currency and monetary policy stabilisation.
However, she emphasised that Nigeria must sustain broader macroeconomic reforms.
“Nigerians have to feel the dividends of reform in the real economy,” she added.
The forum brought together policymakers, business leaders and development partners to discuss strategies for strengthening Africa’s resilience amid growing global economic uncertainty.
Business
Naira Exchange Rates Thursday, July 30 : Black Market, CBN, Commercial Bank
Sterling Bank publishes both a buy rate and a sell rate for USD, GBP, EUR, and ZAR. The buy rate is what Sterling Bank will pay you when you exchange foreign currency for Naira. The sell rate is what you will pay when buying foreign currency from Sterling Bank at its branches.
BLACK MARKET RATES
US DOLLAR (USD) Buy ₦1,407 Sell ₦1,415
GREAT BRITISH POUND (GBP) Buy ₦1,900 Sell: ₦1,925
EURO (EUR) Buy ₦1,590 Sell ₦1,610
CANADIAN DOLLAR (CAD) Buy ₦1,020 Sell ₦1,080
SOUTH AFRICAN RAND (ZAR) Buy ₦75 Sell ₦90
UAE DIRHAM Buy ₦350 Sell ₦370 CHINESE YUAN Buy ₦190 Sell ₦205
GHANA CEDI (GHS) Buy ₦95 Sell ₦110
WEST AFRICAN CFA Buy ₦2, 300 Sell ₦2, 400
CENTRAL AFRICAN CFA Buy ₦2,150 Sell 2,250
AUSTRALIAN DOLLAR Buy ₦800 Sell ₦900
Commercial Bank Exchange Rates
Sterling Bank
Currency Buy Sell
USD / NGN ₦1350.00 ₦1385.00
GBP / NGN ₦1775.23 ₦1862.81
EUR / NGN ₦1518.76 ₦1599.69
ZAR / NGN ₦80.66 ₦85.12
CBN Exchange Rates
US DOLLAR (USD) ₦1,366.71
GREAT BRITISH POUND (GBP) ₦1,815.82
EURO (EUR) ₦1,555.32
SWISS FRANC (CHF) ₦1,666.72
JAPANESE YEN (JPN) ₦8.34
CHINESE YUAN (CNY) ₦201. 99
WEST AFRICAN CFA (XOF) ₦2. 37
WEST AFRICAN UNIT ACCOUNT (WAUA) ₦1,849.04
SAUDI RIYAL (SAR) ₦364.02
SOUTH AFRICAN RAND (ZAR) ₦81.46
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